YDA JURY 2018: Janette de Villiers
Janette de Villiers
Executive Producer and Founder
Cape Town, South Africa
Janette opened Groundglass in 2001 as a director focused production company but soon expanded the business to include service production work. More recently she launched another division of the company, “inc.creative”, which specializes in online content development and non-traditional forms of advertising – including mentoring and nurturing young creative talent. The digital age has created new platforms from which advertisers can engage with their target markets, and Janette is at the forefront of bringing this type of advertising to local and international clients. With strong views on social responsibility and the necessity to create a sustainable advertising industry, Janette is tireless in her endeavour to uncover and develop new talent.